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February 6, 2023

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The Newlydeads
The Newlydeads (Bubble Records, Mutiny Records)

By: Alex Steininger

With the mainstream success of bands like Nine Inch Nails, and Marilyn Manson, is it possible computer driven music might be the next big thing? Industrial seems to be popping up in a lot of places, and with some talented musicians and powerful programming skills behind the controls, strong acts like The Newlydeads have been turning the genre into what it is today.

The CD starts off with "Submission." A head on, dark song that throws it's aggression and anger right in your face. Packed with powerful words, a strong voice to carry the words out, and heavy guitars this song starts the album off the right way. Already worked up into a frenzy, the second track comes on. "In Denial," another heavy guitar based song with the full on effect. From the pounding drums and full bass lines, to the vocals this song portrays anger in a constructive way. Track four, "Melting," is a more technology based song, with a strong computer controlled starting and some samples. Classic industrial distorted vocals come on with the background full of digital programming. Thunderous guitars strike, and while they do the vocals turn to screams, and then it goes back to it's normal pace. Weird background vocals add a nice touch to the song. Track six, "Black Eye," starts off with some weird guitars, and then the full song booms into sudden effect. Track seven, "Prick," is just like the rest of the songs on the CD. Strong guitars, which fade away, while the drumming goes off and the programming tacks full effect. Soft guitars then come in, and the distorted industrial vocals moan and/or softly speak their way through the song, with the occasional scream to let out all the rage of the track. Track ten is a remix of "Melting," which is very common in the industrial circle. The remix adds new insight to the song and lets you feel more of the rage and anger, but this time in a different light.

The strength industrial music carries is that you can easily release all your anger and not come across as a whiny rock star. Each song is very angry and powerful, and carries each of their emotions in the dark power that only industrial music could carry. The only drawback I see is that some of the songs often sound very similar to a person who doesn't listen to a lot of industrial. Or is it so complicated it's very hard to describe in a review? Anyway you look at it, you have to hear it to experience it. I would give this CD a B. It has some strong points, but to me it just started sounding the same after several listens.

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